Australia’s electric vehicle market is set for a shake-up this July with the arrival of the Geely EX2 electric hatchback, priced from an aggressive AUD$26,490 before on-road costs. This new entrant directly challenges the established affordable EV contenders, promising to accelerate the accessibility of electric motoring for Australian households.
The EX2, which was China’s best-selling electric vehicle in 2025, is launching with a two-model range, offering up to 345km of WLTP driving range. Its arrival is significant as it undercuts key rivals like the BYD Dolphin and MG 4 EV, intensifying the battle for budget-conscious buyers.
A New Benchmark for Affordability
The entry-level EX2 Complete model, starting at AUD$26,490, features a 60kW/150Nm electric motor driving the rear wheels – a notable point of difference from many front-wheel-drive competitors. It’s equipped with a 35.3kWh lithium iron phosphate (LFP) battery, providing a claimed WLTP range of 252km.
This pricing strategy positions the Geely EX2 as one of Australia’s most affordable electric cars, immediately making it a compelling option for those looking to transition from internal combustion engine (ICE) vehicles without a significant upfront cost barrier. The vehicle’s compact dimensions, measuring 4135mm long, 1805mm wide, and 1580mm tall, with a 2645mm wheelbase, make it well-suited for urban Australian driving. It also boasts a practical 70-litre ‘frunk’ and a 375-litre boot.
“The Geely EX2 electric hatchback will be priced from $26,490 before on-road costs when it goes on sale in Australia later this month, with a two-model range offering up to 345km of driving range.”
To sweeten the deal for early adopters, buyers who order and take delivery of an EX2 between July 12 and August 31, 2026, will receive a complimentary 7kW home EV charger and will not incur the additional AUD$600 charge for premium paint choices.
Fierce Competition in the Sub-$35,000 Segment
The EX2’s launch price places it directly against other popular affordable EVs in the Australian market. Here’s how it stacks up against its closest competitors:
| Model | Starting Price (AUD, before ORC) | Claimed WLTP Range (km) | Battery Size (kWh) | Drivetrain |
|---|---|---|---|---|
| Geely EX2 Complete | $26,490 | 252 | 35.3 | RWD |
| BYD Dolphin | $29,990 | 340 | 44.9 | FWD |
| MG 4 EV Urban | $31,990 | 350 | 51 | RWD |
| GAC Aion UT | $31,990 | 310 | 50 | FWD |
The Geely EX2’s rear-wheel-drive configuration is a unique selling point in this segment, offering a different driving dynamic compared to its front-wheel-drive rivals. While its entry-level range is slightly less than some competitors, the significant price difference could prove a decisive factor for many buyers.
Geely, which also owns brands like Volvo, Zeekr, Lotus, and Polestar, only launched its namesake brand in Australia in March 2025. The EX2 is one of six new Geely-branded models planned for Australia by 2028, joining the Starray EM-i and EX5 mid-size SUVs already available.
Impact on Australian EV Adoption
The introduction of more aggressively priced models like the Geely EX2 is crucial for accelerating EV adoption across Australia. The Federal Chamber of Automotive Industries (FCAI) data for June 2026 highlighted a record-breaking month for new car sales, with battery electric vehicles (BEVs) accounting for 23.3% of all new vehicle deliveries. While premium models have historically dominated EV sales, the growth of affordable options is essential for broader market penetration.
Lower entry costs address a significant barrier for many Australian consumers considering an EV. The increased competition among manufacturers is expected to drive further innovation and potentially more competitive pricing across all segments. This trend aligns with the ongoing expansion of charging infrastructure, making EV ownership more practical for a wider range of drivers. For new EV owners, understanding efficient charging practices, especially with home solar, can lead to substantial savings. Optimise EV Charging with Solar This Winter 2026: Max Savings Guide
As more affordable EVs become available, the demand for accessible charging solutions, particularly for apartment dwellers and those without off-street parking, will continue to grow. Initiatives to expand kerbside charging and simplify strata approvals are vital to support this market shift. [EV Charging for Australian Apartments & Strata in 2026: Solutions & Costs from $1,000]
The Evolving Landscape of Australian EVs
The Geely EX2’s arrival underscores a clear trend: the Australian EV market is maturing rapidly, with a growing emphasis on value and choice. The first half of 2026 saw Chinese brands account for 58% of Australia’s EV market, up from 35% a year earlier, with their exports more than doubling. This influx of competitively priced models from manufacturers like Geely and BYD is fundamentally reshaping the landscape, pushing down average prices and expanding the demographic of potential EV buyers.
While state-based EV purchase rebates have largely concluded, the federal Fringe Benefits Tax (FBT) exemption for eligible battery electric vehicles remains a significant incentive for those utilising novated leases. This, combined with lower-priced models, continues to reduce the total cost of ownership for many Australians.
Looking ahead, the increased availability of affordable EVs will likely drive further growth in the used EV market, with a projected wave of ex-novated lease vehicles expected to boost second-hand supply in the coming years. This creates a positive feedback loop, making electric vehicles more accessible at various price points and accelerating Australia’s transition to a cleaner transport future.
Readers interested in the broader landscape of value-focused electric vehicles can consult our guide to [Australia’s 10 Cheapest Electric Cars Under AUD$40,000 in 2026: Your Definitive Guide].